[sf-lug] "Bay Area LUGs" flyer and O'Reilly

Rick Moen rick at linuxmafia.com
Mon Jul 13 21:17:49 PDT 2009

Quoting jim (jim at well.com):

>    how do we get some copies? 

Step 1:  Print out a copy of
http://lugod.org/projects/oscon/bay_area_lugs/LugFlyer-Color4.pdf .

Step 2:  Take it down to Kinko's.

Step 3:  Profit!

More seriously:  1.  Print _non-white_ sheets.  Anything but white,
but bright colours are best (red, pink, bright yellow, orange...)  
2. For future flyers (not this one), design it from the get-go to be
_any_ format other than a plain 8.5"x11" sheet.  Personally, I think
tri-fold is good.

Why?  Because 8 1/2 x 11 on white paper is the path of least resistance,
with the result that almost everybody does it.  Look at the freebie
table at any convention, and you'll observe a sea of 8 1/2 x 11 white
sheets, lost among others of their kind.

Anything you can do to stand out from the herd is thus advantageous.

Clue:  Kinko's has stacks of coloured sheets you can use.  ;->

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